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Apple to Open 6 More Stores in China Including Tianjin and Hangzhou

2014/07/01 by Michael Cole Leave a Comment

Beijing Apple Store

Will Zhengzhou Apple fans be as enthusiastic as the throngs at the Beijing shop in 2012?

Future geniuses rejoice! China is about to open Apple stores in six more Chinese cities, and you could get a job helping the country gorge itself on pretty electronic devices from the iconic US firm.

According to Apple’s own website, the company is currently recruiting for job openings in Chongqing, Hangzhou, Shenyang, Tianjin, Wuxi, and Zhengzhou – all second-tier cities in China.

The burst of new stores is a significant step in helping the device manufacturer and marketing machine move towards its four-year old goal of opening 25 retail stores across the world’s second largest economy. However, even after the new outlets are added, the company will still be well short of that goal with only 16 shops on the mainland.

To date, all but two of Apple’s China stores are in Beijing and Shanghai, with one shop each in Chengdu and Shenzhen. This is actually the second time that the company has been reported to be recruiting in Wuxi, with ads for new Apple team members for the city in eastern China’s Jiangsu province also having been reported in February of this year.

However, Apple – which already makes about 20 percent of its sales revenue in Greater China (including Hong Kong and Taiwan) – is still planning to expand rapidly in the Middle Kingdom. During an earnings call in April the company’s CEO, Tim Cook said that the Cupertino, California-based company would like triple the number of Apple retail outlets in China over the next two years.

Apple gets about a fifth of its sales from the China region, which includes Hong Kong and Taiwan, with revenue rising 13 percent to $9.3 billion in the three months ended March 29. Cook said in April 2013 the Cupertino, California-based company would double the number of retail stores it operates in the region within two years.

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Filed Under: Retail Tagged With: Apple, crebrief, Retail, Wuxi

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